Amazing 100% wool felt material and designs


I cannot tell you how excited I am that I found FilzFelt with their amazing line of wonderful quality felt.  I have used craft store felt to make coasters and more, but it is flimsy and does not hold up.  This felt is the real thing and I plan to buy some today and I will be making things like the placemats, coasters and whatever else comes to mind.   I am not real sure what I would use to cut this with, but I’m sure I can find out from the shop owners.  The colors are gorgeous and design ideas are unlimited. I’ve seen these felted pillows online and the prices are up there. Look at all the amazing colors and you can decorate them with appliqués of felt or needle felting using the wool roving. I think you will all want to go take a look at this shop and all the other sites where they show their goods and see what comes into your mind as far as a creative media.

Felt is an ecological, sustainable, and renewable material and due to its high quality has an innate durability and timelessness. FilzFelt sells 100% wool felt imported from Germany and aims to promote high quality design and permanence in its materials and products. Plus, we just plain like sheep.

FilzFelt was founded in 2008 by two felt loving designers, Kelly Smith and Traci Roloff. This female run business prides itself on simplicity in design, beautiful photography, good packaging and jaw-droppingly great customer service.

Born and raised in Northern Virginia and trained in architecture, Kelly has called Boston home for more than 10 years. After several years of using German industrial wool felt in her line of goods and accessories for her company etcetera media, Kelly thought it a good idea to share her love for a material with other people in the country.

Traci grew up in Wisconsin, pursued degrees in environment, textiles, and design and preservation studies before realizing that there’s a whole great big world outside of architecture. Now a Boston resident, she is the clever mind behind the design blog the girl in the green dress and spends her days ping-ponging between interior design, working at a local design shop, and slinging felt. Oh, and you can catch her flickr stream here.

Callar and Junior belong to Kelly and her husband and are the resident studio dogs at FilzFelt. They sneak their way into much of the product photography and unfortunately are not for sale.

We sell our products at our website, in our etsy shop and on supermarket.


  1. says

    Linda, thanks so much for writing about FilzFelt! Cutting our felt is actually quite easy. It can be cut with a fabric scissors or (as we do it) with a sharp utility knife and metal ruler. We cut our circles with a die-cutter and have customers who have laser cut the felt so there’s lots you can do with it. You can find more info on 100% wool felt on our website. Thanks again and feel free to email us with any questions!

    Kelly + Traci at FilzFelt

  2. says

    Product Info and Cleaning
    Your FilzFelt product is made from 100% wool (not a wool blend) and therefore is not suitable for washer + dryer cleaning. If soiling should occur, please spot clean with warm soapy water or dry clean.

    What you decide to do with your felt is entirely up to you. Felt can be cut with regular fabric scissors but cuts the cleanest with an exacto blade (or similar) and straight edge or ruler. Felt can also be die-cut or laser cut depending on your needs. Since it is a non-woven material, edges cut cleanly and can be left raw, without finishing.

    Depending on the size and strength of your sewing machine and the thickness of felt, you may need to make adjustments to your machine to work with our felt. For example, using a heavy duty needle and replacing it frequently is highly beneficial. Also, industrial strength machines are recommended for sewing, but are not always necessary.

    Should you need to iron your felt, please do so on a low, wool setting. Be careful not to singe or burn the material.

    We’re not the experts here, but rumor has it that it’s possible to screen-print onto the felt. You may need to test various methods and ink types before achieving the right look or feel.

    Our felt colors have been dyed to match the Pantone system. However, not all colors in the Pantone system or the universe are available on our website. If you’d like to produce your own custom felt color, colors 100 Wollweiß and 200 Natur are dye ready and friendly.

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