I have never thought of this and I think it is very clever “needle felted Initials” from BH&G! Because felted textiles don’t fray, they’re perfect for cutout shapes and embellishments, such as a monogram. They used a Clover brand’s needle felting tool and mat to punch and fuse the wool fibers together. Give this a shot on a sweater, sweatshirt or pillow like they did.
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